Tag: book promo

  • Statistics and Kindle Scout

    One of the big advantages of self-publishing over traditional publishing is the data you control. You see your sales figures. Add in that you control things like your book’s price and that you can manipulate it for discount or free promotions, and you begin to see some of the options for testing your market. You can see…

  • Promo Postcards

    I’ve succumbed to the lure of Vistaprint. My books are digital, so why would I want to promote them with paper products? The answer is that there’s something satisfying in a tangible object. Maybe it’s even acquiring a touch of nostalgia for those of us caught up in the new digital world? Or it could…